RH BABY AND CHILD / RH TEEN

2023

RH Baby and Child & RH Teen are two distinct sub-brands within RH, bringing the their collections together in a single seasonal source book spanning nurseries, children’s rooms and teen spaces. Each edition was developed in close collaboration with Product Development and Merchandising, beginning with the collections and then concepting complete environments around them. We shaped each room from the ground up, defining the setting, palette, styling and visual story to create immersive spaces that gave the product a clear point of view while maintaining a cohesive identity across the broader brand.

RH Baby and Child & RH Teen are two distinct sub-brands within RH, bringing the their collections together in a single seasonal source book spanning nurseries, children’s rooms and teen spaces. Each edition was developed in close collaboration with Product Development and Merchandising, beginning with the collections and then concepting complete environments around them. We shaped each room from the ground up, defining the setting, palette, styling and visual story to create immersive spaces that gave the product a clear point of view while maintaining a cohesive identity across the broader brand.

Images by John Vogler and Pernille Loof
Creative Direction by Madison Sweitzer and Gina Spigarelli
Product Development by Karissa Bieschke and Tracy Venuso
Styling by Madison Sweitzer and Gina Spigarelli
Visualization by Frouzan Wahidi